Invitations haven’t changed much in the past seventy years. Our challenge was to reinvent the traditional invitation and I led our team through a communication adventure.
The Future of Inviting™ by Checkerboard, Ltd. is a cross-media product line that combines the impact of physical communication with the convenience of digital services. Our current design combines address management, a feature to help you find your addresses, RSVP management, and guest management.
This was launched in April through Checkerboard, Ltd.’s national and international dealer channel and became the most popular purchase at its tradeshow launch in three years of attendance by the company.